KATHERINE NICOLE BARNA
Bridging the gap and headway between the assemblage of innovation in creativity, marketing, sales, & technical development– aiming to reach fresh solutions and results.
Company Branding & Management
Logo design, defining core identity & refining brand visions, brand message, market positions, & style guidelines
Graphic Design, Web Design & Development
Use of typography, illustrations, photography and code to form visual messages by design & development.
Marketing, Advertising & Communications
Create marketing strategies to optimize the consistent branding communication to the targeted audience
SEO and Analytical Reporting
Increasing traffic to websites through search engine results as well as measuring, analyzing and reporting website analytics
Building Strategic Partnerships
Building high quality partnerships, alliances & other key relationships that establish efficient collaborations
Project and Campaign Management
Implementing sales by creating, executing, & monitoring marketing programs directed to the target audience(s)
Cross Marketing: B2B and B2C
Constructing marketing frameworks toward businesses, consumers, clients, partners and vendors
Competitive Business Development
Evaluating critical business competitors to establish marketing attributes to create brand attraction
Katherine is an entrepreneur who partners with CEOs, executives and solopreneurs to grow their personal and professional brands, businesses, startups & marketing strategies- human-to-human. Her skills carry prevailing strong influential, and experienced components of a strategic marketer, communicator, creative graphic designer, web designer/developer- with the skilled capabilities and talents of a technologist.
Skills & Technologies
Adobe Creative Suite/Cloud
Microsoft Office Applications
Apple OS & Windows
Marketing Strategies & Campaigns
Advertising & Public Relations
Company Branding/Communications
Graphic Design and UX Design
Social Media Posts & Paid Campaigns
Email Marketing Software
HTML5, CSS3, JavaScript, PHP
Responsive Web Design/Development
Web/Print Content Development
Search Engine Optimization
Analytics and Data Visualization
Google Analytics
Lead Nurture & Customer Focus
Consumer Behaviorist
Development of Training Materials
Sales Collateral & Support
Multiplatform CMS Management
Shopify Development
“Katie's creative expertise, well-rounded interpersonal skills showcase the results of the business future. She has the passion and skill set to create a brand, sell it to the targeted audience & industry- by creating solutions with her self motivation, entrepreneurial aptitude, talents of a graphic and web designer, as well as her expertise in branding and marketing.”
– Digital Marketing Assistant
Information Technology & Services
“Katie possesses a wider marketing skill set than almost anyone that I have worked with in the industry. Often times you will see individuals with different abilities; some understand business, some can design, some can code, some can do social media, email marketing, etc. However, rarely if ever do you see an individual that can do it all and Katie was that rare find.”
– Vice President of Sales
